Elite coaching for every body.
We're building the world's first AI fitness coach with true long-term memory — because personalized training should not cost $200 an hour.
Our Mission
Elite coaching should be a tool, not a luxury.
The best coaches in the world don't hand you a workout — they know you. They remember your knee injury from last year. They know you prefer mornings. They notice when you're grinding because you're actually tired versus actually lazy. That kind of attention used to cost $200 an hour and require driving to a gym.
We thought the only thing standing between that quality of coaching and everyone else was a memory system smart enough to do what a great coach does naturally. So we built one. Three layers deep, always on, always learning — and free to start.
That's Fitnish. A coach in your pocket that actually remembers who you are.
What we believe
Four non-negotiables.
Coaching for everyone
$200/hour expertise should not be a privilege. AI changes that.
Speed over polish
Plan in 30 seconds. Log in 2 seconds. Friction kills consistency.
Transparent AI
You see what the AI remembers. You delete what you want.
Health data is sacred
Never sold. Never used to train external models. Yours alone.
The Team
Built by athletes who code.
As featured in
Join 500,000 athletes.
Free to start. Personalized from session one.
